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Rooms
Fashion
Brand Identity
Activation
Digital
The Challenge
El Internacional needed to carry out a complex application of their uniforms in record time. Our goal was to design a complete look for waiters starring the tuxedo apron designed by Palomo Spain. Let's get it started.
The new fashion store in Madrid, El Internacional, knocked on the door of VRANDED Haus from the hand of one of the most important designers on the Spanish scene: Palomo Spain. The brand needed to develop a complete uniform from one of the designer's pieces. In addition, the times were demanding and the technical needs were extensive.
And it all had to fit in with the New York aesthetic of the place, of course.
For this purpose, we designed aprons that are reminiscent of tuxedo jackets and that overcome the difficulties that these garments usually entail, such as the adaptation of a single model to different bodies and sizes.
We complement the piece with garments that unify the uniformity and maintain the desired appearance, ensuring its practicality and adaptability to the employees' tasks.
In addition to the design of the garments, we face the management of their production, with tight deadlines and the demands that we always set ourselves in VRANDED Haus.
The result? You only have to stop by El Internacional for a drink to see for yourself.