Rooms
Fashion
Brand Identity
Activation
Digital
The Challenge
We faced a big challenge with this project: to create a sports brand from scratch. We considered a multitude of possibilities to come up with the name Helix pro grip. We designed its visual identity, the tone of the brand and coordinated the art direction of the photo and video shoot to generate the best content. Finally, we developed the website, a functional page, according to the design of the brand, solving the needs by sport, and stock control of each product. Each step was a journey, from the initial inspiration to the technical implementation. It was an exciting process that led us to create something unique and groundbreaking, recognizing the value that the brand deserves.
AN INNOVATIVE PRODUCT OF THE HIGHEST QUALITY.
The Helix Pro Grip brand name reflects the dynamic essence of how each grip is applied, spinning like a propeller to deliver maximum performance.
Helix Pro Grip is not just a name, it is a metaphor for how their products rotate and adapt to the different needs of each sport. The versatility they offer is reflected in the spin of the helix, connecting perfectly with the diversity of sporting applications that their products have.
THE BRAND THAT FITS YOU
Need the best grip to get the most out of your performance on the track? Helix Pro is all you need!
Connect with your users by offering the best product. With anti-slip technology and unmatched flexibility and resistance, each grip is the perfect solution for every sport.
THE PERFECT TWIST
Helix Pro Grip's ecommerce could not be less.
We created a functional website, aligned with the aesthetics of the brand, solving the specific sports needs of each sport and effectively managing stock control. We coordinated the art direction for photos and videos, generating exceptional content. The process, from inspiration to execution, culminated in a unique and cutting-edge web experience, reflecting the distinctive value of Helix Pro Grip.
THE RESULT
Witness the astonishing growth of Helix Pro, where the data reveals a success story that inspires you to dream big!!! Since its launch in September 2023, your product has become an unstoppable phenomenon.
In just three months, Helix Pro has attracted more than 75,000 new visitors to its website. The more than 400 orders placed are testimony to the value that the brand offers, exceeding expectations and consolidating itself as the best option for those seeking quality and excellence.
Helix Pro has also conquered Instagram with over 6k followers with videos with 2 million plays in just three months.
A brand with consistency between the initial vision and the concrete reality of the product. Helix Pro Grip reflects authenticity and appeal, a brand with a strong and consistent visual identity, from the design of the name to the technical implementation on the website. Success is measured in the brand's resonance with its audience, differentiation in the market and the ability to adapt to diverse sporting needs, creating a unique and memorable experience.