Branding for BEAUTY BRANDS

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Beauty brands that are not only beautiful

In the beauty industry, image is not just important: it's everything. But to have a good image, a nice logo is not enough.

Many brands in the beauty sector, whether in makeup, fragrances or cosmetics, launch excellent products, but without a solid brand universe to back them up. Without a clear identity, it's hard to stand out from the competition, connect emotionally with your audience or justify your prices.

At VRANDED Haus we create memorable beauty brands by aligning strategy, design, and storytelling to build an aspirational experience between your brand and your audience.

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Satisfied customers

Creative and strategic consultancy specializing in beauty branding

Our branding services for the beauty sector

If a law firm called you "uncle" or if a children's chocolate had a boring logo, you'd probably arch your eyebrow.

Clear branding ensures that your target audience quickly understands your message. And to achieve this, a creative and strategic consulting firm like VRANDED Haus stop at designing a logo. We need to incorporate consulting into the mix so we can get to know your brand as well as you do.

With our experience in branding design for cosmetics, fragrances or dermocosmetics we obtain a strong, multichannel and effective brand development strategy.

Brand identity

Wise, rogue, polite, kind or funny. We find the personality of your brand and create a complete branding from it so that you are instantly recognized.

Strategic positioning

We find your place in the market, where you can grow and become strong so that your target audience identifies you and remembers you.

Graphic Design

Through any piece of graphic design we transmit the image of a brand. We find its place in the strategy and develop its full potential.

Content creation

We help you in the implementation of your new brand. We act as Art Directors and specialists to make sure that every post, video, newsletter or whatever we can think of fits your positioning.

Guestbook

These are some of the brands that have passed through our house.

Our values

01

End-to-end service

From helping you find your company's brand positioning to delivering all the useful materials to communicate it to the world. Our service goes from start to finish.

02

Strategic vision

All of VRANDED Haus work VRANDED Haus part of a larger strategy. We are consultants and develop brand positioning through strategy and design.

03

Agility

We understand agility as part of our challenge as creators. Speed does not limit us to achieve the best results. We achieve agility through our methodology.

04

Multidisciplinary

Our team brings together designers, writers, consultants, strategists, pattern makers and many others to get the best from different points of view.

05

Honesty

We are transparent with our processes, results and suppliers. We know no other way of working in strategic design than honesty.

06

Impact

After applying strategic design to hundreds of brands, we have found that powerful, personalized branding improves business results. 

Design for Beauty that goes beyond designers

Creativity, innovation and business vision.

Our projects are relevant. Because a brand only makes sense when it is able to connect with its audience using its codes, cultural elements and narrative.

That is why we say that "we work for our clients' clients" and our challenge is to know how to listen to them.

Our projects are scalable. We define the scope of the projects according to the resources of each company to ensure we deliver a brand that the client can manage. We focus on corporate identity design to ensure a consistent and sustainable application in the long term.

We take care of materials, guidelines, training and implementation to ensure that the application is consistent and sustainable over time. Brands need to evolve (that's why branding is written in gerund).

What we are

We are a Strategic Creative Consultancy that helps companies and teams to build and develop brands through solutions based on strategy and design, leaders and pioneers in Textile Branding in Spain.

ABOUT US